Wholesale Diamonds and Custom Jewelry
in Dallas, TX
House of Brilliance is a private, appointment-only diamond studio in Dallas, and the retail division of a wholesale diamond importer founded in 1978. You buy at the point in the chain where jewelry stores buy, because that is where we sit.
Visits are by appointment, in a private setting rather than a walk-in store. You get a scheduled block of time and an unhurried conversation with someone who knows the inventory.
Building Trust Through Experience
We are the retail division of Ben-Gil Co., a wholesale diamond importer founded in Dallas in 1978. A traditional retail jeweler buys diamonds from an importer and prices them accordingly. We are the importer, so that layer is not built into what you pay.
Creating Jewelry With Purpose
Every piece we design carries a story. Whether it’s a handcrafted engagement ring, a pair of fine earrings, or a custom anniversary gift, our goal is to create timeless jewelry that reflects your life’s most important milestones. By blending traditional artistry with modern innovation, we ensure that each design captures both personal meaning and lasting beauty.

Designing With the Customer in Mind
Custom work starts with a consultation about what you want. From there we create sketches or 3D renderings, help you choose the stone and the metal, and build the piece. Most custom work runs three to five weeks depending on complexity, and you get an estimated timeline at the first meeting.
Elevating Value Through Wholesale Access
We buy at wholesale and sell direct, which takes a markup layer out of the price. By working directly with trusted suppliers and maintaining longstanding relationships in the diamond trade, we are able to eliminate unnecessary markups. This ensures that our customers have access to certified natural and lab-grown diamonds at true market value, setting us apart from traditional jewelry retailers in Dallas, TX.
Inspiring Confidence for Every Occasion
Buying fine jewelry should be an empowering and joyful experience. That’s why we prioritize transparency, education, and comfort at every step. Whether you’re choosing a loose diamond, exploring custom jewelry in Dallas, TX, or selecting a finished piece from our collection, you’ll find a team ready to guide you with expertise and care.
Book a private consultation today!
We’re House of Brilliance
A Family Legacy in Diamond Excellence – From Israel to Dallas
Benjamin “Benny” Abramov started cutting diamonds in Israel in the 1960s, at fifteen years old. He came to the United States in 1971 to bring diamonds directly to jewelers across the Southwest, and in 1978 he opened his own wholesale diamond distribution and manufacturing business in Dallas.
His son Gil runs it today. The wholesale company carries both their names: Ben-Gil. House of Brilliance is the second generation of that business, the side of it that works directly with clients.
From Wholesale Diamonds to Custom Jewelry – Evolving With You
In the past, purchasing a diamond meant visiting a traditional retail jewelry store. But the market has changed, and so have we. Today, House of Brilliance operates as a direct-to-client, family-owned jeweler offering exceptional diamonds and custom fine jewelry straight from the source.
As a second-generation business, we work the way Benny did: direct relationships, one conversation at a time. Clients get dealer-level diamond pricing and the same people on every visit. Whether you’re looking for a custom engagement ring or wedding band in Dallas, a one-of-a-kind anniversary piece, or a timeless bracelet or necklace, we bring generations of expertise to every creation.
Why Clients Trust House of Brilliance
- Deep Expertise: With decades of hands-on experience in diamond cutting and jewelry manufacturing, we know how a brilliant diamond should look, and how to set it to shine.
- Direct-from-Source Pricing: Skip the retail markup. We source and design so you get the best value.
- Custom Jewelry in Dallas: Our expert jewelers craft bespoke pieces designed around your vision and lifestyle.
- Family-Owned, Relationship-Driven: We value trust, loyalty, and creating lifelong connections with every client we serve.
Our Promise: Personalized Jewelry. Brilliant Prices.
Through the years, our mission has remained the same: to give clients a trusted, transparent, and extraordinary jewelry-buying experience. We are proud to design, cut, and craft jewelry that celebrates life’s biggest moments and personal milestones, with no shortcuts, just brilliance.
From our family to yours—thank you for being part of our story.

